Thursday, 12 December 2013

Introduction to Lifestyle Magazines

1.) Identify the different 'types' of content in the magazine.

There are many different types of content within lifestyle magazines and the most common are: Health, fitness, leisure, fashion, decoration and culture. 
For example in this picture they advertise health as a big issue and make it very clear to a certain audience. As you can see it says 'Lose Your Gut!' which is a guide/story in the magazine on how to lose weight which is associated with health. Also in the cosmopolitan magazine you can see that fashion is advertised because it says shop like a genius which is promoting shopping for clothes a.k.a fashion. However the most important thing that is advertised in magazines is health and how to make your body look better.

2.) Discuss the layout of the page. From your analysis what gender and type of person is this magazine for?

This is a contents page of the magazine 'GLAMOUR'. The word glamour is usually aimed at the female audience, this means that this magazine is for a young female. Also the colours are in a variety of orange which connotes happiness, sun and women - therefore the colours attract the audience that it is aimed at. Also the text on the left has no equality to the picture on the right therefore the designer of the magazine wants you to focus on the women, fashion (clothes she is wearing) and as you are focusing on the women they can also be seen as an object of desire yet again. Also the way the girl is standing wither her legs apart and her hands in her pockets connotes her power or girl power which also attracts the female audience. Also the issues on the left are the most important issues with catchy captions such as 'Hotties' to attract the audience.

How would someone hope to benefit from buying these type if magazines?

Someone would benefit from buying these types of magazines because they can learn how to become fitter and healthier due to the sheer amount of stories of how to get fitter within the magazines. Therefore someone could become much healthier from buying these magazines. Furthermore, people may find very good deals for fashionable clothing (coupons) to get expensive items dramatically cheaper. For example a mum between the ages 30-45 could lose some weight from birth due to the tips they have been given. Also men who are very young could learn how to feet a good looking body with some simple tips and also young and old female/men could get some good fashion products for very cheap.

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