Colour Connotation

Colour Connotation

'Sex' in red connotes physical energy and also passion. The read title makes the front cover very vibrant also making the front cover energetic and positive. The blue background makes the page tranquil and very mellow providing a calm atmosphere therefore there is a contrast between red and blue making the front cover balanced by colour. Also the blue dress makes the reader feel calm when looking at her as she is very innocent, this engages the reader in order to make them buy it.

The orange text instantly provides an enthusiastic feel towards the reader as orange is a very bright and vibrant colour therefore it makes the page happy and energetic. Also it makes the reader feel optimistic when reading the cover titles, this could make them want to read the story as they want to know what happens. The price tag is in yellow this connotes that it is urgent to read how much it is in order for the reader to buy it. Also a blue dress is on the model, this connotes that the reader would feel devoted and loving towards her as she is an aspiration.

The title Gloria is a very peaceful name and the green colour connotes that it is harmonious and therefore the magazine is not in your face but is very relaxing. Also the dress is in green as this connotes that the dress should be accepted therefore communicating with the reader that this is a accepted magazine. 'Sex' in yellow is connoting that is fun and also creativity. The 'Carefree days' connotes that it is showing how you can have personal power.

GREEN

Really good piece of work with the right amount of detail and analysis. Well Done.

Magazine Titles and Stories

Titles:
POP
Schmick
Whizz
Limelight
Lass
Indie
Elegance
Bliss
Beam
Appeal
Attract


Stories:
Want that '8' size waist?
Size 8 is the new size 0

Good girl gone bad -  read on page 8!
Want to tweak like Miley?

Exclusive interview with 1D - Page 15

Eat, healthy, look fabulous and have a fit boy!

How to look good naked, Gok style!

Lose your gut!

Clothes that make your body look good!

Lose 20lbs in just 2 weeks! Find out how - page 12

Balance

Balance 

Symmetrical balance

It is symmetrical because there are the same amount of stories on either side and also the women is in the middle of the page which is also very symmetrical, the only thing that is now symmetrical in the front cover is the models hair which is only on one side of the page.

Asymmetrical balance

This is asymmetrical (informal) balance because there is more on the left side that is bigger (headlines) compared to the smaller model on the right. They make it balanced because the model is looking towards the right that addresses the reader to look over there. 

This is asymmetrical by colour because there is the same amount of black and yellow on the left side compared to the right side. Also the white is asymmetrical on either side and also the title 'Vibe' is white at the top of the front cover and the word 'unstoppable' is white and they are opposite making them asymmetrical.

This is asymmetrical by shape because Oprah's hair is very detailed making it very intricate compared to the other items on the front cover, therefore her hair is the focus point on the page.

This is asymmetrical by position because there is a larger item on the right, the model,  and many other smaller items on the left side of the page, it is balanced because the  the writing 'M2' balances the side of the head and also the text below the title balances with body.

This is asymmetrical by position because there is a larger item in the middle, therefore it is balanced out by all the smaller text items around the model, making it balanced.

This is a symmetrical by texture because the top and skirt is very detailed and has a lot of texture compared to the non-textured yellow background.

This is asymmetrical by eye direction because she is eating the chocolate and looking at the camera presenting a direct mode of address so the reader instantly looks at the model and what she is doing.

















This has radial balance because all the titles and coupons evenly spread out around the models head, they radiate from the centre which is the models head.

This is asymmetrical by value because the large amount of blue on the models dress is balanced by the orange and black font colour.

GREEN

Really good piece of work with the right amount of detail and analysis. Well Done.

Magazine Analysis

Lifestyle Magazines and Who They Are Aimed At

This magazine is aimed at men clearly due to the title of the magazine is 'Men's Health' therefore it is targeted for the male audience. The magazine uses quotes to engage the audience for example 'Strip away belly fat!' therefore it is a guide on how to make men much healthier and have a better looking body because it also quotes 'Sex tonight' therefore by being healthier you will get more girls, which the magazine is advertising. 

A celebrity is used because it engages the reader because it attract the attention from the audience because the celebrity is generally very healthy, well known and they fascinate people.

They also use catchy titles that are very informal, therefore this will attract a lot more younger people compared to older people, they do this to guide them on how to be healthier and have a better future ahead of them if they follow what the magazine says.

This magazine is an American magazine, therefore it uses very famous American's that are involved with fashion, health and are well known world-wide. 

They use colours that would attract more women than men, for example a lot of pink is used. They also used contrasting colours that stand out boldly on the page to draw readers in as they know that a front cover that has eye catching and bright harmonious colours would attract more people compared to dull colours. 

As the target audience is generally for 16-20's they would not use colours that would be found in older magazines, instead colours that represent a younger age group meaning it is suitable for the audience. 

On the front cover, design is probably the most thought out element of a magazine, this is because the design should correspond with the target audience. 

Therefore all the fonts the designers use are a mixture between informal and formal because it will suit the audience. However they use formal font to attract the older members of the magazine's audience. They do not use bubble writing because it is very childish and would not appeal to the audience. 

Also magazines add a key elect and that is both fashion and free download. this is because free downloads appeal to a audience with little money to spend on extra music and they give a bonus to buy the magazines. Also the fashion element gives to the the magazine that the competitors because it addresses the female element of the audience, however fashion within men is on the uprise. Both of these elements give bonuses to the magazines attracting the audience to buy them. 

In magazines choosing the right mode of address is a key element of making the magazine both suitable and appealing to the reader.

in this magazine they have amplified how they treat their reader, they acknowledge them as they are the readers friend. This ensures the formal and casual element of the magazine. They have done this as the target audience is between 16-20's, where they have more time of socialising and a period of fun before more repsonsibility - therefore they address the audience as friends and very informal.

Also cover lines such 'in fashion' and 'summers hottest' shows that they advertise a variety of things instead of the normal music and celebrities. therefore the reader reads the cover very casually and is engaged to sheer amount of things that are offered to them. They also use words such as 'you and your' to make it as if the magazine is talking to the reader and they are very catchy therefore they are yet again being spoken to as a friend and how they can help them do better in society.

Images also play a role in attracting the right and desired audience, for this magazine females are the audience between 16-30. The image of Cheryl Cole in the magazine connotes sexy, good looking and it gives women an aspiration and represent how their lifestyle is and how they could effect the readers lifestyle if they follow what she says and does.

Also the images uses a costume that represents the type of fashion to wear to look good and attract men. Therefore the model promotes fashion, health and wealth. The pink colours promote her as a very ideal person to admire and also as her head is above the glamour title it connotes that she is above glamour.

GREEN

Really good piece of work with the right amount of detail and analysis. Well Done.

Lifestyle Conventions 1&2

Convention 2

There is a model or celebrity on the front cover as the main image and he/she is looking directly at the camera.

A celebrity/model is used because it attracts the attention of the audience because they are generally well known and they fascinate people. Also they are very fashionable and healthy so they advertise the essentials for people to buy the magazines.

The model/celebrity are always looking at the camera because they attract you! And because the stories are aimed at you, they look at the camera to engage you.

The effect on the reader is that a direct mode of address is used so everything is aimed at you. Therefore they get your attention by directly addressing each story at you.






Convention 3
Direct mode of address is used - the magazine is talking to you and make a direct reference to your lifestyle. For example: Lose your gut, Impress your girlfriend, New styles for you!

Find examples of direct mode of address in the above magazine. Why is this used? What effect does it have on the target audience?

An example of direct mode of address is 'Already in your Wardrobe.' This is used because the direct mode of address engages the reader because the magazine is talking to the reader as a coach/friend. Therefore it makes the reader feel special and this means the reader buys the magazine, which the magazine needs, sales.

Introduction to Lifestyle Magazines

1.) Identify the different 'types' of content in the magazine.

There are many different types of content within lifestyle magazines and the most common are: Health, fitness, leisure, fashion, decoration and culture. 

For example in this picture they advertise health as a big issue and make it very clear to a certain audience. As you can see it says 'Lose Your Gut!' which is a guide/story in the magazine on how to lose weight which is associated with health. Also in the cosmopolitan magazine you can see that fashion is advertised because it says shop like a genius which is promoting shopping for clothes a.k.a fashion. However the most important thing that is advertised in magazines is health and how to make your body look better.














2.) Discuss the layout of the page. From your analysis what gender and type of person is this magazine for?

This is a contents page of the magazine 'GLAMOUR'. The word glamour is usually aimed at the female audience, this means that this magazine is for a young female. Also the colours are in a variety of orange which connotes happiness, sun and women - therefore the colours attract the audience that it is aimed at. Also the text on the left has no equality to the picture on the right therefore the designer of the magazine wants you to focus on the women, fashion (clothes she is wearing) and as you are focusing on the women they can also be seen as an object of desire yet again. Also the way the girl is standing wither her legs apart and her hands in her pockets connotes her power or girl power which also attracts the female audience. Also the issues on the left are the most important issues with catchy captions such as 'Hotties' to attract the audience.

How would someone hope to benefit from buying these type if magazines?

Someone would benefit from buying these types of magazines because they can learn how to become fitter and healthier due to the sheer amount of stories of how to get fitter within the magazines. Therefore someone could become much healthier from buying these magazines. Furthermore, people may find very good deals for fashionable clothing (coupons) to get expensive items dramatically cheaper. For example a mum between the ages 30-45 could lose some weight from birth due to the tips they have been given. Also men who are very young could learn how to feet a good looking body with some simple tips and also young and old female/men could get some good fashion products for very cheap.

Connotations of Album Covers

Connotations of Album Covers

In this album cover there are many connotations. For example the writing is in gold which connotes that he is very rich and that he can afford gold items. Also it shows his confidence in winning awards because a grammy is gold and the gold could mean he knows this album will win an award. The name of the album is 20/20 which connotes that this album is not just for listening but it will empower you so the album says you feel the music. Lastly, it says J.T instead of Justin Timberlake. The connotations are that many people will recognise J.T on the album, this connotes that he knows he is well known meaning he doesn't need to say his full name.

In this album you can clearly see what type of genre of music this is in. Rap music. Therefore it is very stereotypical with the gold teeth, gold jewellery and tattoos. The gold jewellery connotes that he has a lot of money meaning he shows it off to show his power to other men and to attract girls. Also the tattoos are clearly distinctive and he wears no shirt which connotes that he wants people to see his tattoos because yet again shows his money and power off which many rapers try and do.

This album is by the 'Hipster' artist Tyler, the Creator who produces rap songs. The connotations for two of him could suggest that he is aspiring to be that person because he is above his head meaning it is a thought. Also it may connote that from being a young 'Nerd' he has changed into a rapper who has completely forgotten who he was, this means he may of turned from a good person to a bad person. The color connotes a very chilled atmosphere because this blue is very icy which suggests relaxing and calm.

This album cover is based in rap music. The tattoos connote his power and wealth. The title is in clear and is the whitest color in the picture which means that they want you to instantly read this, also it is has been in my words ruined because the artist may of had a difficult upbringing or he is very violent. Also it is black and white which connotes it is very simple which means the songs may be very easy to understand and try and say a simple message.

This album cover presents his loneliness and also the title of the song is not all what it may seem. As you can see he is holding a dress to show that his wife or girlfriend has left him. Him being alone connotes that he does not want to be with anyone and he may be heartbroken. Lastly, everything is dark except his dress and his suit which connotes that he wants to stand out.

In this album cover you can see Rhiana naked, however the writing over her body stands out a lot. Also as they cover her body, this connotes that just because she is naked does not mean the audience should look at her. Furthermore, she is looking at the text and she may be thinking about the meaning of the word, a very controversial word 'Love'. She also looks very sad and the title of the song is apologetic which has a positive correlation, this means she is either very sorry or does not want to apologise to someone.

In this album cover Bob Marley is stating himself as a legen which he is, also he is not posing or looking at the camera therefore he is not boasting that he is a legend. He seems very calm in the picture as well and this may be to do with something that caught his attention away from the camera and therefore this may be why it is a good front cover.

In this album cover the cross in the picture stands out a lot because of the broken glass focusing on it and this connotes he is not just a thug. Or the broken glass is where is telling his enemy's to shoot him because he has been shot before, therefore this could be a threat to some people because of the glass and the cross shows that he is proud to be a Christian.

In this album cover Tupac has his fingers in a simple that says he is from the west side and that he is not from any other side. He shows his jewellery which connotes that he was rich and that he likes to know people who are rich. This album is every old and he had to show his enemy's that he was from the west because that is where Tupac lived and there was a lot of crime there which connotes that he had to keep him self protected. Here is Emeli Sande's cover of Our Version of Events.

On the cover Emeli is facing backwards from the camera and looking over her shoulder. This connotes that she is looking back to the past. On her back there a black rose that look dead this connotes that her past death may have occured. There is a dull background, possivle meaning that ahead of her is yet again more sadness. Her hair is grey but her face is still very young this connotes that she is feeling old and deprived. She also has very cheap ear rings which connotes that due to sadness she has lost a lot of money.